News

iCoupon, the leading digital vouchering platform in airports worldwide, has secured its first cruise line partner, adding AIDA Cruises to its ever-growing portfolio.

The initial rollout will see iCoupon’s seamless, stress-free solution implemented across AIDA’s German-based ships.

In partnering with iCoupon, AIDA will be using iCoupon’s Dynamic Vouchering capability to extract and digitally distribute vouchers directly to passengers’ mobile phones. This ensures that its customers benefit from a streamlined service, proven to increase passenger satisfaction, should they be delayed during any part of their travel to or from the ship.

AIDA operates a fleet of 13 ships which sail to a range of destinations, from European hotspots such as Mallorca and Corfu, to further afield locations including Mauritius, the Dominican Republic, Dubai and Vietnam.

Richard Bye, CEO of iCoupon, said: “The partnership with AIDA Cruises is another significant step for iCoupon, and a great use of our Dynamic Vouchering capability, AIDA’s use case is a perfect example of how iCoupon can support multiple requirements. This enables us to venture into the cruise market for the first time.

“Today’s traveller demands a quick and easy process in the event of delays, and we look forward to working alongside our new partners to deliver on this, and in doing so improving passenger satisfaction.

“We’re confident that we can once again prove that we have the most efficient, and convenient digital vouchering solution to distribute value to 100% of your passengers at the click of a button.”

Marco Meuris, Head of Operations Control Center at AIDA Cruises, said: “We chose the iCoupon solution because it is completely digital and has a very user-friendly portal. It is easy to implement and does not require any system integration on the customer side. This is one of the reasons why AIDA invested in the iCoupon solution.”