News Blog

ASUTIL (Asociación Sudamericana de Tiendas Libres) has announced that the 2025 ASUTIL Conference will take place in Lima, Peru, from 3rd to 6th June, a week earlier than the 2024 event. Fees will remain the same as this year.

The ASUTIL Conference is held in a new location each year, providing unique environments for businesses and networking, with this year’s event marking the first time the conference has been held in Lima since 2007. The flexibility of the ASUTIL Conference’s format reflects the constant evolution of the travel retail industry itself. With its rich history and culture, internationally renowned gastronomy and broad selection of high-quality accommodation, Lima is expected to be a popular choice of venue.

This year’s conference, which took place in Bogotá, Colombia, hosted a record 318 attendees with a waiting list of a further 30, and attracted a strong number of sponsors.

“ASUTIL is firmly committed to supporting the development of the industry in the South American market, and we’re immensely proud to see the region flourish. We’re thrilled to be bringing the conference to a truly unique and special city, and we’re certain that delegates will be able to gain much from a visit to Lima. Coming to the conference is not just about the event itself – it’s also about being a part of the association. Together we are stronger, and we thank our industry colleagues in advance for their support as we continue to succeed and grow.” - Carlos Loaiza-Keel, ASUTIL Secretary General